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16 Sep 2018

The ladies and gentlemen who have conquered the world of fitness several times over, the likes of Eddie Hall, Arnold Schwarzenegger, Pauline Nordin, and Isabella von Weissenberg know that building muscle is not just an aesthetic issue. Having a powerful frame comes with greater strength, more resilience, and a fitter, healthier body for all of your everyday activities.   Suddenly, carrying all of your groceries home doesn’t seem all too difficult after a few weeks of doing the Farmer’s walk, and you don’t cringe when someone asks you if you…

20 Aug 2017

Harder, bigger, faster, stronger… you could easily count these as typical fitness goals. But how do you work on growing your muscles while also managing to build your stamina and endurance? Finding a balance between the two can be difficult — but it’s certainly not impossible.   One of the most common concerns is that, by focusing on both strength and endurance, you’re diluting your ability to excel at either. While this is a valid concern, plenty of recent research has suggested that concurrent training regimes (i.e, those that involve…

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